Our story

We built the journal
traders needed - not the one
everyone else was selling.

Most trading losses aren't from bad analysis. They're from good traders making emotional decisions in bad moments. Rulebook is our answer to that.

12.4K+
Traders
on waitlist
$0
Cost to
start forever
100%
Focus on
execution quality
Q2
2026
launch
The problem we're solving

Every trader knows
the rules. Almost none
of them follow them.

You've probably felt it. You had a clear plan. You knew exactly when to enter, when to stop, how many trades were enough for the day. Then the market moved. Your setup didn't trigger. You waited. Then you didn't.

You took a trade that wasn't in your playbook, broke your own daily limit, revenge-traded after a loss - and knew, as you were doing it, that you were doing it.

That isn't a willpower problem. It's a systems problem. When the pressure is on, willpower alone doesn't hold. You need structure that exists outside your head - rules that are enforced, not just written down.

Every other journal we tried tracked outcomes. They showed us what happened. None of them helped us understand why - or stopped us from repeating it.

Most trading losses don't come from bad analysis. They come from good traders making emotional decisions at the wrong moment.
The discipline gap - what Rulebook was built to close
What good discipline looks like
Trade only A+ setups from your playbook
Stop when your daily limit is reached
Review your rules before the session opens
Rate execution honestly - regardless of P&L
Our mission

Rulebook exists for one purpose:
help you trade the plan you wrote
when you were thinking clearly -
not the one you build in the heat
of a losing streak.

We believe discipline is a system, not a personality trait. The traders who succeed long-term aren't more emotionally controlled than everyone else - they've just built better guardrails. Rulebook is the guardrail.

What we believe

Principles that don't move
when the market does.

01

Discipline over emotion

The market is designed to provoke a reaction. Every spike, every reversal, every period of flatness is a test of whether you'll stick to the plan. We build tools that hold the line when you can't.

In Rulebook: The trade limit lock. It doesn't negotiate.
02

Process over outcome

A bad trade taken with perfect discipline is worth more than a lucky winner built on chaos. The market rewards consistency over time, not brilliance on one Tuesday. Track what you control.

In Rulebook: Discipline score, separate from P&L.
03

Honesty over hype

We don't promise you'll be profitable. We can't. No journal can. What we can do is make sure you have a brutally honest record of your behavior - because you can't fix what you won't face.

In Rulebook: Rule violation tracking, with cost calculations.
04

Simple over clever

The best system is the one you actually use. We obsess over removing friction, not adding features. Every screen, every prompt, every button exists to make disciplined trading the path of least resistance.

In Rulebook: One screen. One limit. One score.
How it started

We kept breaking
our own rules.

Not because we didn't know better. We knew exactly what we were doing wrong - we were doing it consciously. But in the moment, the market made everything feel different. The setup was "close enough." The loss was recoverable. One more trade was justifiable.

We tried every journal on the market. They all tracked the same things: entry, exit, P&L, notes. None of them tracked whether we followed our own rules. None of them asked: was this trade in your playbook? Did you break your limit to take it? How many times this week have you deviated from your plan?

So we built Rulebook. Starting with the most important question we could ask ourselves:

"What if the journal itself enforced the rules?"

What if the button to add a trade physically locked when you'd had enough? What if your playbook lived where you trade - not in a notebook on a shelf - and you reviewed it every morning before the bell? What if discipline was a measurable score, not a feeling?

That's what we built. And it changed how we trade. We think it'll change how you trade too.

The breakthrough insight
It's a systems problem.
Most traders blame their emotions. But emotions aren't the enemy - having no system to override them is. Rulebook is the system.
Rulebook milestones
Q4 2025
Idea & first prototype
Built the first version for our own trading. Daily limit lock worked on day one.
Q1 2026
Waitlist opened
12,400+ traders joined before we wrote a single line of marketing copy.
Q2 2026
Public launch
Free and PRO plans. Waitlist members get early access and locked-in pricing.
Sister brand
Plaque of Legacy
When you hit 100 disciplined trades, you deserve something you can hold. Custom-engraved milestone plaques, shipped worldwide.
plaqueoflegacy.com →
Who it's for

Built for every trader
who trades with rules.

If you have a system, we'll help you follow it. If you don't have one yet, we'll help you build it.

Prop Firm Traders

Pass evaluations. Stay funded.

Track multiple funded accounts - FTMO, TopStep, FundedNext, The5ers, and more. Monitor drawdown limits. Build the execution discipline that keeps you funded after you pass.

Retail Traders

Stop repeating the same mistakes.

Futures, forex, stocks, options, crypto - track any instrument. See exactly which rules you break most often, what they cost you, and build the habits that compound over time.

Beginners

Build discipline from day one.

It's easier to build good habits early than fix bad ones later. The free plan gives you everything you need to trade with a plan, enforce your limits, and track your growth - no card required.

12,400 traders are
already on the list.

Join the waitlist and be among the first to access Rulebook when we launch in Q2 2026. Waitlist members get early access and the best available rate - locked in for life.

No spam. No card required. One email when we launch.